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The Vitality Programme

Get discounts and be rewarded with the Vitality Programme

We’re living longer. And we all want the wealth – and the health – to enjoy it. At Vitality, we want you to have that financial security and good health later in life, so, with our investment plans, you’ll get access to the Vitality Programme. This includes a range of discounts from our partners to help make a healthy lifestyle easily accessible – including discounts on fitness trackers, health checks, spa stays, travel and much more.

How it works

  • 1

    Open any VitalityInvest plan and access the Vitality Select version of the Vitality Programme. Get discounts on hotels, flights, coffee and much more.

  • 2

    Start earning Vitality points. The more points you earn, the higher your Vitality status – Bronze, Silver, Gold or Platinum.

  • 3

    Improve your status to earn a Healthy Living Discount on your product charge – invest in Vitality funds and reach Platinum status, and you pay no product charge at all.

Discounts from day one

Unlock savings as soon as you open any VitalityInvest plan

Discounts with the Vitality Programme

  1. All
  2. Activity tracking
  3. Family
  4. Fitness
  5. Health checks
  6. Healthy foods
  7. Travel
  8. Active Rewards

How do I earn points?

Here are just some of the ways you can earn points:

- Complete an online Health Review (100 points) 
- Do 10 minutes of mindful activity a day (2 points)
- Take a Vitality Healthcheck and be in the Green zone for four checks (480 points)
- Make a non-smokers declaration online (100 points)
- Walk 10,000 steps a day (5 points)

Its easy to get to achieve Silver status - just understand your health

  • 60 points

    Be in the green zone for at least 1 of 4 tests

    Be in the green zone for at least 1 of 4 tests (BMI, blood glucose, blood pressure, cholesterol).

  • 200 points

    Declare yourself a non-smoker

    Declare yourself a non-smoker as part of your Vitality Healthcheck.

  • 240 points

    Take a £10 Vitality Healthcheck

    Take a £12.50 Vitality Healthcheck at a Vitality-approved pharmacy.

  • 200 points

    Complete an online health review

    Complete an online Health review and confirm you're a non smoker.

  • 100 points

    Have a dental check-up

    Have a dental check up.

Getting to Gold, and then Platinum, is also easier than you think

Just walk 12,500 steps, four times a week – for example, taking the dog out, walking instead of catching the bus or going for a lunchtime stroll every day.

Track your healthy habits, invest in Vitality funds and you could pay no product charge - another way we reward you for being healthy

When you take steps to understanding your health and track it, we reward you with our unique Healthy Living Discount. The more you look after yourself, the bigger the savings on product charges.
Learn more about the Healthy Living Discount

Remember, the value of investments - and the income from them - can go down as well as up, meaning you may get back less than you invest

1Maximum of three Champneys bookings each plan year. Minimum four week booking period applies. This offer does not apply to Eastwell Manor. For bookings at Mottram Hall, Vitality discount only applies for a one night stay. View the Champneys website for further details. 
215% discount on full priced items does not include electronics and must be used separately to the 25% discount on one pair of sports shoes per plan year. The Runners Need discount cannot be used in conjunction with any other offer or sale items.
3Each Nike with Vitality order will have a delivery charge of £4.95 which will be refunded free of charge if the item is faulty.
4The 30% discount applies only to annual subscriptions with Headspace. Each adult plan member gets one discount code per plan year.
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