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Get active. Get a weekly cinema ticket

when you take out Life Cover

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Cineworld and Vue logo

Cineworld and Vue

1 x cinema ticket per week

£700 PER YEAR*

Keep motivated with weekly rewards

We know it can be hard to do the healthy things in life. That’s why we reward you for getting active - whether that’s hitting the gym after work, walking the dog or even doing the housework – with a Cineworld or Vue cinema ticket, as well as lots of other great discounts and deals.

To earn your reward cinema ticket, take out a life insurance policy with Wellness Optimiser and stay active each week. 

* The cinema saving is based on one adult cinema ticket per week at Vue Islington at £13.49 per ticket.

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call a VitalityLife adviser on 
0161 216 7595

Up to 40% off life insurance

Our 5-star award-winning protection just got cheaper!

Get a discount of up to 40% off your monthly premiums when you take out a life insurance policy with Wellness Optimiser. Minimum premiums and T&Cs apply.

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Minimum monthly premiums of £30 for a single policy and £40 for a joint policy apply. Available with Wellness Optimiser or Vitality Optimiser for an additional fee of £3.80 per month.

If you have more than one adult on your plan, you each need to earn 12 Vitality activity points per week to unlock a cinema ticket for every member on your plan. Maximum of one ticket per week for each person on your plan at either Cineworld or Vue cinema. 

Codes are not valid for viewings at Cineworld Leicester Square or for alternative content and special showings. Upgrades for 3D and 4DX films are available at Cineworld for an additional cost. VIP seats can only be booked at the cinema and not online. Cinema ticket codes can only be used by Vitality members. In absolutely no circumstances can voucher codes be sold or gifted to third parties by a member.