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echo offer

Get Amazon Echo Dot for £0 when you take out Vitality Life Insurance

And enable the Vitality Alexa Skill for fitness and nutrition tips.

New member offer runs 12.03.2018 to 30.06.2018 inclusive. Minimum monthly premiums and terms and conditions apply*.

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A smart speaker deal for new customers

To mark the release of the Vitality Alexa skill, Vitality are offering new members an Amazon Echo Dot for £0.

Amazon Echo is a hands-free, voice controlled device that uses Alexa to play music, control smart home devices, provide information and more. The Vitality skill will initially offer recipes, fitness and other healthy tips.

Minimum monthly premiums and terms and conditions apply.

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Alexa voice assistant

Vitality Alexa Skill

An Alexa skill for healthy lifestyles. Be healthier and happier with the Vitality Alexa skill on Amazon Echo devices.

Try the recipes, workouts and healthy living tips using voice search - all you need to do is ask Alexa.
Find out more

Up to 40% off life insurance

Our 5-star award-winning protection just got cheaper!

Get a discount of up to 40% off your monthly premiums when you take out a life insurance policy with Wellness Optimiser. Minimum premiums and T&Cs apply.
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Protect what matters most

Wherever you are in life, whatever you want to protect, we’ve got just the right level of cover for you and your family.

Plus get access to some of our exclusive partners and rewards on plans with Wellness Optimiser**.

Take your pick from a range of life cover, as well as comprehensive income, mortgage or serious illness protection – from just £1.10 a day**.
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Frequently asked questions

Details on the Amazon Echo Dot offer, how it works and which Echo models, colours and generations are included.

Which models can I get through the Vitality offer?

You can select between the white or black version of the Amazon Echo Dot 2nd Generation (subject to availability). Other amazon Echo devices are not eligible for this offer.

I'm already a Vitality member, can I get this offer?

Currently this is a new member offer for members that join between 12.03.2018 and 30.06.2018 inclusive. Existing Vitality members can still download the Vitality Alexa skill.

How do I get an Amazon Echo Dot through Vitality?

Before you can get an Amazon Echo Dot through Vitality, you need to take out a Vitality life insurance policy with indexation and either Wellness Optimiser, Vitality Optimiser, Interest Rate Optimiser or Premium Rate Optimiser for an additional monthly fee, between the 12th of March and 30th of June 2018 inclusive.

Once you’ve joined Vitality, you’ll then need to complete your online Health Review through the Vitality Member Zone within the first 30 days of taking out your plan or policy to be eligible for the offer.

How can I redeem the offer?

After the first 30 days of your policy being active, we’ll check to see that you have completed your online Health Review on the Vitality Member Zone and that your first monthly premium has been collected if you are paying through Direct Debit.

We’ll then send you an email with a promotional code to use at which will discount an Amazon Echo Dot 2nd Generation to £0 at checkout.

How long do I have to redeem the offer?

All promotional codes for the Amazon Echo Dot are valid until 30th of September 2018. This date cannot be extended, so make sure to order your Echo Dot before then.

How much does an Echo Dot normally cost?

The current price available at is £49.99. Actual prices may vary.

How long will I have to wait to receive an Amazon Echo Dot?

Please allow up to two months from joining Vitality to receive an email from us with the promotional code to use at

Once you have submitted your order online, Amazon will then deliver the Echo Dot to you, typically within 3-5 business days after dispatch through Standard Delivery.

Will I be charged for the delivery of my Amazon Echo Dot?

You will not be charged for delivery when you select to receive your Echo Dot by Standard Delivery through If you’re an Amazon Prime member, you should be able to elect One-Day Delivery free of charge as part of your membership delivery benefits. If you choose One-Day or Express Delivery, you will be charged directly by Amazon for these services and Vitality are not responsible for covering this cost.

Can I get more than one Amazon Echo Dot through Vitality?

No, the Amazon Echo Dot offer is limited to one device per policy and only applies to the first policy if you have more than one.

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Important Information

*Offer applies to new indexed VitalityLife policies with Wellness Optimiser or Vitality Optimiser for an additional monthly fee of £3.80 or Interest Optimiser and Premium Rate Optimiser. Excludes Mortgage Protection Plan. Offer runs 12.03.2018 to 30.06.2018 inclusive. The Amazon Echo Dot will be sent after the first premium payment has been received. Minimum monthly premiums and further terms and conditions apply.

**Based on an individual taking out a plan for a minimum monthly fee of £30 per month with an extra monthly fee of £3.80 for Vitality Optimiser. Premiums are charged on a monthly basis.