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Vitality partner


Sweatshop logo

1 pair of running shoes



Sweatshop will cease to be a Vitality Reward Partner on 31st December 2018.
From 7 January 2019, Vitality members will be able to get a 50% discount on specialist running shoes from Runners Need.

Walk off with a 50% discount at Sweatshop

Get a saving on sports shoes.

Having the right footwear is a key part of enjoying the benefits of physical activity to the full. Not only does it ensure you enjoy it more, it also helps prevent injury.

Get a quote

All it takes is a few minutes to get a quote online.

That's why we partner with Sweatshop, the nation's leading specialist running retailer. They take you through the fitting process from start to finish, analysing your walk and running style, to make sure you get just the right shoes for you.

Join us and we’ll give you a 50% discount on any pair of sports shoes, even if they’re sale items, up to a maximum of one pair per member, per plan year.

You can get your discounted sports shoes at more than 40 Sweatshop stores nationwide or online from the Sweatshop website.

Included on all VitalityHealth and VitalityLife plans. Available on VitalityInvest Retirement Plans in drawdown with Vitality Plus for an additional monthly fee.*

Frequently Asked Questions

Here are a few of the questions we've answered for you

How do I get my discounted running shoes?

Visit any Sweatshop store and take along your Vitality membership number plus one other form of ID (like a credit or debit card). Alternatively you can buy your shoes online at When you come to pay, choose the ‘I am a Vitality Member’ option from the bottom of the screen and enter your Vitality membership number in the Vitality Customer Number box and press Apply. You’ll get an on-screen notification to confirm your discount has been applied. You’ll also see a revised price in the order summary box.

Can I get discount on other items I buy from Sweatshop

No, the discount only applies to sports shoes and excludes delivery charges.

What happens if I buy more than one pair of shoes at the same time?

If you buy more than one pair of sports shoes, the discount will automatically be applied to the more expensive pair.

If I don't buy a pair of discounted sports shoes this plan year, will I be able to buy two discounted pairs next year?

No, any unused discount won't be carried over to your next plan year.

Important Information

* Sweatshop is included as part of all VitalityHealth and VitalityLife plans. You can add Vitality Plus to your VitalityInvest Retirement Plan in drawdown for an additional fee of £3.80 per month. Vitality Plus is not available on other VitalityInvest plans.

Details correct as of October 2018. Terms and conditions apply at

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Friday: 8am to 7pm
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Sunday: Closed
*Charged on a monthly basis.

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Where to next?

  • Evans Cycles

    Up to 50% cashback on a bike.

  • parkrun

    Earn Vitality points every time you run or volunteer.

  • How rewards work

    Find out how to get the most from Vitality.