How Vitality works
Getting started with Vitality
We reward you for being healthy, by making it easier and cheaper for you to get active and stay active.
This guide shows you how to get going and how to start earning rewards.
Just so you know – you can only receive rewards from partners that are included on your plan. Check the ‘Partners and rewards’ page in the Member Zone to see if your plan is eligible.
Understand your health
The first step of the Vitality journey is to take our online Health Review to:
- Find out your Vitality Age – our scientific calculation that assess the impact of your lifestyle on your health
- Get goals based on your results and suggest ways to help you achieve them with our partners and rewards
- If your plan is eligible you could unlock your Active Rewards, so you can earn regular treats for being active.
More on understanding your health
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Get your Vitality Age
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Get a snapshot of how healthy you are and earn 100 Vitality points when you take our online Health Review.
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Take a Vitality Healthcheck
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Get to know your key health numbers with a Vitality Healthcheck through our health check with Bluecrest and earn up to 780 Vitality points. There’s a cost of up to £15 for some plan types.
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Rate your fitness
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If your plan’s eligible, you could take a fitness assessment at Virgin Active to understand your overall fitness level and earn up to 240 Vitality points.
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Get a health assessment
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If a Vitality GP recommends it, you could save on a range of health assessments with Bluecrest if your plan’s eligible.
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Stop smoking programme
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If you’re a smoker, you can quit with Allen Carr’s Easyway to Stop Smoking programme, worth up to £349.
Get healthier
Once you have your key health numbers, it’s time to track your activity.
If your plan’s eligible, you could earn activity points for walking, running, cycling, or going to the gym – with one of our discounted trackers, a Fitbit device, or the Google Fit or Apple Health apps.
Tips on how to get healthier
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Make every step count
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Link your fitness tracker or health app to Vitality and you can earn activity points and improve your Vitality status.
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Start saving at the gym
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If you have an eligible plan, you can get up to 50% off certain monthly gym membership fees with Virgin Active, Nuffield Health or PureGym gyms – a joining fee applies.
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Get sports gear for less
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Enjoy great prices on the exclusive Vitality collection by Nike and discounts off sports gear from Runners Need.
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Give parkrun a go
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Up your fitness game with a weekly parkrun and earn points every time you walk, jog, run or volunteer
Get rewarded
Track your activity to earn Vitality points and if your plan's eligible, you could get regular rewards for getting active – helping you to rest, relax and live life well. Our easy-to-use savings tool will tell you how much you can save with our list of partners.
How points and status work
You can earn Vitality points from the word go. Get started by doing your online Health Review and taking a Vitality Healthcheck, which could earn you up to 880 points. That's enough to get you from Bronze to Silver status straight away.
The more Vitality points you earn in a plan year, the higher your Vitality status will be. Everyone starts at Bronze and then you can work up to Silver, Gold and finally Platinum.
You can also earn points with our partner Headspace and for healthy living, which help to boost your Vitality status.
Learn about Vitality points and rewards
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Get active, get rewards
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If your plan’s eligible, you could earn regular activity points towards rewards with Apple Watch, ODEON and Vue.
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Build your Vitality status
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As you go from Bronze up to Silver and beyond, the rewards get bigger, such as discounted hotel stays if you have an eligible plan.
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Earn points for relaxing
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You can earn Vitality points with our mindfulness and meditation partner, Headspace, designed to help you build relaxation into your day.
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Healthy living
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You could get a six-month subscription to WeightWatchers for just £30.
We'll help you every step of the way
We know getting healthy takes a bit of time and effort. So as well as rewarding you, our Vitality Ambassadors – Ellie Simmonds, Heather Knight, Dame Jessica Ennis-Hill, Joe Root, Jonny Wilkinson, Jos Butler, Tracey Neville and Maro Itoje – will help keep you motivated with regular contributions in our Vitality magazine and monthly eNewsletter.
You can also enter competitions to win tickets to sporting events and exclusive cook schools with Great British Chefs.
Details are correct as at November 2023. Terms and conditions apply to all our partners.
Keep learning about Vitality
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Guide to Member Zone and the Vitality Member app
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Find out how to register for the Member Zone and Vitality Member app and start earning points
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How do Vitality points work?
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Find out how many Vitality points you can earn for each activity, such as a Vitality Healthcheck or going to the gym
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How to connect an activity tracker
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Find out which activity trackers you can use to earn points with Vitality and how to get started
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Partners and rewards
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Need help with a Vitality partner? Explore our partners and rewards support hub for an answer
