Get Apple Watch with life insurance
- Buy a qualifying life insurance plan with Vitality
- Get Apple Watch Series 11, from just £9 upfront, when you start your plan
- Pay less every month when you get active
Credit agreement, minimum premiums, T&Cs apply.
Ready for Apple Watch? Start with your plan
A life insurance plan provides a lump sum for your loved ones, when you pass away. It can help to:
- Cover your inheritance tax bill
- Pay off a mortgage on a home
- Help cover funeral costs
From £5 a month1
Your new Apple Watch is waiting
Let's take a peek at what you can choose with your plan.
Apple Watch Series 11
Get invaluable health insights including high or low heart rate notifications and sleep score. Plus, boost your fitness with advanced metrics for all your workouts, and get up to 24 hours of battery life2.
You pay: from £9 to £139 upfront, depending on the device you choose. Move more to pay less every month.
Apple Watch Series 11 requires iPhone 11 or later with iOS26 or later. Apple Watch Series 11 is shipped with, and requires, Watch OS26. It is not compatible with older versions. Bands are subject to availability.3
Apple Watch SE
Packed with essential features to help you stay connected, active, healthy and safe. However you move, you can get more insights into your performance.
You pay: £1 to £101 upfront, depending on the device you choose. Move more to pay less every month.
Apple Watch SE 3 requires iPhone 11 or later, or iPhone SE 2nd generation or later, with iOS 26 or later. Apple Watch SE 3 ships with, and requires, Watch OS26. Downgrading to an earlier OS version is not recommended. Bands are subject to availability.3
Apple Watch is a trademark of Apple, Inc., registered in US and other countries. Apple is not a participant in or sponsor of this promotion.
Pay less for your Apple Watch
Walk, run, swim, dance. Get active your way to earn points. And pay less every month.
| How much activity you do | How many activity points you earn over the month |
What you pay that month Apple Watch Series 11 |
What you pay that month Apple Watch SE 3 |
|---|---|---|---|
| Min 12,500 steps a day, 5x a week | 160 | £0 | £0 |
| Min 12,500 steps a day, 4x a week | 120 | £2.50 | £1.50 |
| Min 10,000 steps a day, 4x a week | 80 | £5 | £3 |
| Min 10,000 steps a day, 2x a week | 40 | £7.50 | £4.50 |
| Under 10,000 steps a day, 2x a week | 0 - 39 | £10 | £6 |
Save even more with musicMagpie
Employees can an extra 10% when they trade in their old Apple Watch with musicMagpie.
Plus, they can get more back the first time they recycle their unwanted tech as a Vitality member with the code VITALITY10. T&Cs apply.3
More rewards, this way
There's loads more rewards you can enjoy with Vitality. Like discounts on Fitbit, Garmin, Polar and Samsung. We picked our rewards specially, to help you get healthier and save money too.Apple Watch FAQs
1 The monthly premium of £5 is the starting price for a life plan. To get Apple Watch, you will need to pay at least £45 a month for an individual plan or £60 a month for a joint plan, excluding the monthly fee of £5.50 for each adult for Vitality Plus benefits.
2 Battery life varies by use and configuration. See apple.com/uk/watch/battery for more information.