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Contact the press office

The following contacts are for journalist enquiries only. If you have a complaint or general enquiry, please go to the contact us page.

Dan McMillan
Head of PR
07824 604 926
Adam Smith
Teamspirit Public Relations
020 7360 7877

January 2017

VitalityHealth appoints new Director of Corporate Business

VitalityHealth has promoted Pippa Andrews to the role of Director of Corporate Business.
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A third of UK adults at risk from drinking too much, yet just 6% of those at risk say they want to cut down

One third of UK adults are exceeding weekly alcohol guidelines according to data from Britain’s Healthiest Workplace, the UK's most comprehensive workplace wellness survey.
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December 2016
Winners announced for The Sunday Times Sportswomen of the Year Awards 2016 in association with Vitality

The winners of The Sunday Times Sportswomen of the Year Awards 2016 in association with Vitality have been announced at a star-studded ceremony at the News UK headquarters in London Bridge.
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November 2016

VitalityHealth evolves its approach to renewal pricing for individual healthcare policies

VitalityHealth has announced it will change its renewal pricing approach for individual healthcare policies within the guidance of a new Fair, Intuitive and Transparent (FIT) framework. 

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Vitality launches dedicated one-stop-shop adviser website
Advisers can now gain instant, on-the-move access to all Vitality product literature and resources. The new Vitality Adviser website is integrated across both VitalityHealth and Life to give advisers all the tools and information they need via one source.

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Shortlist announced for The Sunday Times Sportswomen of the Year Awards 2016 in association with Vitality
The shortlist of finalists has been confirmed for The Sunday Times Sportswomen of the Year Awards 2016 in association with Vitality. Six leading contenders have been shortlisted for the prestigious Sportswoman of the Year accolade.

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October 2016

Vitality lines up England Rugby star Maro Itoje as its new Ambassador 
Vitality today announced a partnership with Maro Itoje, one of England’s most exciting young rugby players, who takes on the role of Ambassador. Maro joins Vitality Ambassadors Jessica Ennis-Hill, Jonny Wilkinson and Joe Root. 
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VitalityHealth to change the open referral model with the launch of Consultant Select
VitalityHealth is introducing Consultant Select, a new open referral pathway that not only offers enhanced customer value, but also avoids the negative perceptions associated with reduced customer choice.

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Vitality wins three awards at the 2016 Health Insurance Awards
Vitality celebrated three wins at the 2016 Health Insurance Awards. VitalityLife picked up gongs for Best Individual Income Protection Provider and Best Serious Illness Cover / Critical Illness Cover and Vitality was recognised for its innovative and engaging marketing with the Best Use of Marketing to Intermediaries award.

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VitalityHealth set to transform workplace wellness for SMEs
VitalityHealth is launching Vitality Healthy Workplace, an affordable workplace wellness programme specifically designed for the small and medium-sized enterprise (SME) market.

Nominations open for The Sunday Times Sportswomen of the Year Awards 2016 in association with Vitality

The Sunday Times Sportswomen of the Year Awards 2016 in association with Vitality launched yesterday, with a call for public nominations. The awards, now in their 29th year, have led the way in recognising and celebrating the outstanding contribution to sport made by elite athletes, coaches, administrators, community volunteers and inspirational women.

VitalityHealth wins Best Individual PMI Provider at 2016 Cover Excellence Awards
VitalityHealth celebrated a win at the 2016 Cover Excellence Awards last night, coming away with Best Individual Private Medical Insurance Provider. VitalityHealth was also highly commended for Best Group Private Medical Insurance.

Jessica Ennis-Hill creates VitalityMove
Great Britain’s heptathlon star, Jessica Ennis-Hill, has today stepped up her mission to help get the nation fit and healthy, by teaming up with Vitality to launch VitalityMove – two incredible events that combine her passion for running and music and her desire to encourage everyone to take achievable steps to a healthy life.

September 2016

Vitality motivates members to get more active with Apple Watch Series 2
Vitality today announces an exciting new programme to promote physical activity and even better health for its members - Vitality Active Rewards with Apple Watch Series 2. This exciting development brings together the world’s largest scientific incentive-based activity and health programme, Vitality, with Apple Watch Series 2, the next generation of the world’s most popular smartwatch.

Vitality encourages healthy eating through Ocado partnership
Vitality today announces an exciting new collaboration with Ocado which will see Vitality members rewarded for buying healthy food through the online grocer.

Britain's Healthiest Workplace winners announced for 2016
The 2016 Britain’s Healthiest Workplace winners have been revealed and the awards have recognised Nomura International Plc as the healthiest large workplace, adidas UK the healthiest medium workplace and Forster Communications the healthiest small workplace.

June 2016

People want more from illness protection policies Research released today from VitalityLife and The Syndicate shows that people want more from their critical or serious illness cover than many standard policies offer, particularly amongst women and younger generations. Download

VitalityHealth picks up the New Brand award at the Marketing Society Excellence Awards 2016
VitalityHealth was presented with the New Brand award at the Marketing Society Excellence Awards 2016. VitalityHealth was acknowledged as having delivered outstanding marketing excellence across the business. The accolade follows evidence of strong commercial success from the creation of a new product and service.

Becoming an 'Everyday Athlete' could boost life span by more than three years
Health and life insurer Vitality launches UK wide ‘Everyday Athlete’ campaign to inspire the nation to make small changes to realise lasting health improvement

Vitality supports World Rugby U20 future stars
Vitality will support the future stars of the game at the World Rugby U20 Championship which kicks off in Manchester tomorrow.


May 2016

England cricket star Joe Root announced as a Vitality Ambassador
Vitality today announced a partnership with Joe Root, one of England’s top cricketers, who takes on the role of Ambassador. Joe joins Vitality Ambassadors Jessica Ennis-Hill and Jonny Wilkinson.

April 2016

Statement on Claire Lomas and Vitality London 10,000
Statement from Dan McMillan, Head of PR at Vitality

VitalityLife appoints new National Accounts Director
VitalityLife has appointed Dave Ewens as National Accounts Director. Reporting to Justin Taurog, Managing Director of Sales and Distribution, Dave has responsibility for managing the relationships between VitalityLife and its network partners, and working to develop new business opportunities.

VitalityLife first insurer to introduce finger-prick blood testing
VitalityLife is improving the way protection applicants undergo blood testing by introducing ‘finger-prick testing’ to the UK Life Insurance market.

Employees in overstressed, inactive and unproductive industries lose 27 days of productive time each year
Research from Britain’s Healthiest Workplace (BHW)*, surveying more than 32,538 workers across all UK industries, revealed that high stress and lack of physical activity are causing industries to lose up to 27 days of productive time per employee each year.

March 2016

Jessica Ennis-Hill extends partnership with Vitality
Jessica, who became a Vitality Ambassador in 2013, will continue to use her passion for healthy living to encourage the nation to get active, while also sharing her experiences, offering practical advice and motivating everyone to take achievable steps towards lifelong wellness.

Vitality and the RSPCA join forces to get the nation and its dogs active
Vitality today announced it has teamed up with the RSPCA to launch 2016 Big Walkies - an initiative that encourages dog owners and their furry friends to be active while at the same time raising money for animal welfare.

VitalityLife crowned best for PR and marketing at 2016 Lifesearch Protection Awards
VitalityLife celebrated a win at the 2016 Lifesearch Protection Awards last night, coming away with the Nick Crossman Award for Best PR & Marketing.

February 2016

VitalityLife enhances product range including new Whole of Life products offering up to 67% discount
Innovative protection insurer VitalityLife has announced a range of enhancements to its existing product range, as well as the launch of two new Whole of Life products.

VitalityLife announces protection claims statistics for 2015
Leading insurer VitalityLife today announced it paid a record amount in claims during 2015, with more than £28m paid in claims on its Life, Serious Illness and Income Protection products.

Vitality sponsors Julia’s House Hospice to Hospice Cycle Ride
Julia’s House, the Dorset and Wiltshire children’s hospice charity, is proud to announce Vitality as the sponsor its new challenge event for 2016 – a Hospice to Hospice Cycle Ride.

Vitality to sponsor London 10,000
Vitality, the company changing health and life insurance for good, will be the title sponsor of the London 10,000, which takes place on Monday 30 May 2016.

VitalityHealth crowned Best Healthcare Provider at Corporate Adviser Awards 2016
VitalityHealth picked up one of the biggest accolades at last night’s Corporate Adviser Awards 2016 as it was crowned Best Healthcare Provider. VitalityHealth was acknowledged as having delivered outstanding performance across all areas of the business.

Join World Cup winners and Olympic heroes at the inaugural Business Sports Day with Vitality
What are you planning to win this year? Why not make it your aim to be crowned the inaugural Business Sports Day with Vitality champion.

January 2016

Vitality to sponsor Westminster Mile
Vitality, the company changing health and life insurance for good, takes over as title sponsor of the Westminster Mile from 2016.

Britain’s Healthiest Workplace launches
VitalityHealth today announced it has teamed with the Financial Times to launch Britain’s Healthiest Workplace. The survey will measure employer and employee responses to questions about health and lifestyle, providing an overview of Britain’s workplace culture and an understanding of how health can be improved.

VitalityHealth launches new Healthy Business Discount for small businesses
VitalityHealth is shaking up the health insurance market with the launch of a new proposition for businesses with two to nine insured employees.



December 2015

VitalityHealth crowned Digital Insurance Company of the Year at the Data, Analytics & Technology Awards for Insurance 2015

November 2015

Unhealthy employees costing British firms more than one month a year in lost productivity

VitalityLife now offering up to 30 percent income protection discount for all new Vitality Optimiser policies

Winners announced for the 2015 Sportswomen of the Year Awards

October 2015

New joint venture will deliver more affordable hospital treatment to customers

Vitality crowned Best Individual Critical Illness / Serious Illness Provider and wins Best Use of Marketing to Intermediaries accolade at Health Insurance Awards 2015

Nominations open for Vitality Team of the Year 2015

Vitality wins Best Individual PMI Provider and Best Individual Life Provider at 2015 Cover Excellence Awards

September 2015

Work-life balance programmes most effective at reducing staff stress

Vitality announces 16% rise in profit

Vitality crowned Best Private Medical Insurance Provider at the 2015 Investment Life & Pensions Moneyfacts Awards

Nominations open for Sportswomen of the Year Awards 2015

Britain’s Healthiest Company winners are revealed

August 2015

Vitality parent company named in fortune’s global top companies changing the world

VitalityHealth restructures key accounts team to increase focus on the adviser channel

Vitality partners with the Sunday times and Sky Sports Sportswomen of the year awards

VitalityLife Launch Business Consultant Talent Academy

VitalityLife business protection sales up 26%

May 2015

Vitality announces major new sponsorship of AFC Bournemouth

VitalityLife launches new special offer discount for new Optimiser policies until 30 June 

February 2015

Vitality, the health insurer, kicks off healthy new rugby partnerships

Vitality, the health and life insurer, sponsors the 2015 ICC cricket world cup on Sky Sports

January 2015

Vitality launches national advertising and sponsorship campaign

November 2014

Discovery acquires remaining share capital of £620m prudential health holdings

Where to next?

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