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Keep Moving, Keep Motivated

Get Apple Watch with health or life insurance

  • Buy a qualifying health or life insurance plan with Vitality 
  • Get Apple Watch Series 10, from just £39 upfront, when you start your plan 
  • Pay less every month when you get active

*Credit agreement, minimum premiums, T&Cs apply

 
*We offer Apple Watch on a 40-month, 0% APR consumer credit agreement with 36 monthly Direct Debits through Novuna Personal Finance, a trading style of Mitsubishi HC Capital UK PLC. Subject to a satisfactory credit check. Checking your eligibility will place a soft search on your credit file which is not visible to other lenders. If you don’t stay active, you’ll pay between £0 and £10  each month for Apple Watch Series 10 (RRP from £339), or between £0 and £6 for an Apple Watch SE (RRP from £219). Upfront costs vary depending on the size and model. The upfront cost and monthly payments will differ for further watch purchases. Apple watch terms and conditions apply. Please note, the Apple Watch benefit is not available if you live in the Channel Islands.

Ready for Apple Watch? Start with your plan.

Choose the protection that works for you:

Health insurance

Get fast access to private healthcare, including:

  • Private GP appointments
  • Specialist treatment for cancer, mental health and physio
  • Optional extras like optical, dental and hearing cover

From £1.45a day5

Life insurance

Provide a lump sum for your loved ones when you pass away.  It can help cover:

  • Mortgage payments
  • Funeral costs
  • Life expenses for your loved ones

From £5 a month6

Your new Apple Watch is waiting

Let's take a peek at what you can choose with your plan.

Apple Watch Series 10
GPS or GPS + Cellular

Apple Watch Series 10

Bigger display with up to 30 per cent more screen area.1 A thinner, lighter and more comfortable design.1 Advanced health and fitness features provide invaluable insights.2

You pay: from £39 to £169 upfront, depending on the device you choose. Move more to pay less every month.

Apple Watch Series 10 requires iPhone Xs or later with iOS18 or later. Bands are subject to availability.3
Apple Watch SE
GPS or GPS + Cellular

Apple Watch SE

All the essentials to help you be motivated and active, keep connected, track your health, and stay safe. watchOS 11 brings more intelligence, personalisation and connectivity. With features like Fall Detection4 and enhanced workout metrics, Apple Watch SE is incredible value.1

You pay: £1 to £101 upfront, depending on the device you choose. Move more to pay less every month.

Apple Watch SE requires iPhone Xs or later with iOS 18 or later. Bands are subject to availability.3

Apple Watch is a trademark of Apple, Inc., registered in US and other countries. Apple is not a participant in or sponsor of this promotion.

Pay less for your Apple Watch

Walk, run, swim, dance. Get active your way to earn points. And pay less every month.

How much activity you do How many activity points you earn
over the month
 What you pay that month
Apple Watch Series 10

 What you pay that month 
Apple Watch SE
Min 12,500 steps a day, 5x a week 160 £0 £0
Min 12,500 steps a day, 4x a week 120 £2.50 £1.50
Min 10,000 steps a day, 4x a week 80  £5  £3
Min 10,000 steps a day, 2x a week 40  £7.50  £4.50
Under 10,000 steps a day, 2x a week  0 - 39  £10  £6

Save even more with musicMagpie

Enjoy an extra 10% when you trade in your old Apple Watch with musicMagpie.

Get your exclusive discount code when you sign up for Apple Watch with Vitality. Terms and conditions apply. This offer cannot be used in conjunction with any other code and is one use, per member. Excludes mobile phones. musicMagpie reserves the right to alter these terms and conditions if necessary.

Jogger stops and checks their smartwatch

More rewards, this way

There's loads more rewards you can enjoy with Vitality. Like discounts on Fitbit, Garmin, Polar and Samsung. We picked our rewards specially, to help you get healthier and save money too.
Check out fitness trackers Explore all Vitality rewards

Apple Watch FAQs

1 Compared with previous generations

2 Features subject to change. Some features, applications and services may not be available in all regions or all languages. See apple.com/uk/watchos/feature-availability
for complete list.

3 Cases, straps and colours are subject to availability and may change without notice.
4 Fall Detection updates are available on Apple Watch Series 4 and later with watchOS 8 and later.
5 A minimum monthly premium of £45 applies for single Vitality life insurance plans, and £60 for joint plans. Plus £5.50 per adult, per month to enjoy more Vitality rewards