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Get Apple Watch with health or life insurance
Enjoy Apple Watch Series 9 from £39 upfront. And you could pay nothing more when you get active1
We offer Apple Watch Series 9 on a 36-month, 0% APR consumer credit agreement with etika Finance UK Ltd. RRP from £399. If you don’t stay active, you’ll pay up to £10 per month, depending on your choice of Apple Watch. Upfront costs vary depending on the size and model. Apple Watch terms and conditions apply. Please note, the Apple Watch benefit is not available if you live in the Channel Islands.
1 Vitality health insurance plans start from £38 a month. Vitality life insurance plans need a minimum monthly premium of £45 for an individual plan or £60 for a joint plan, plus £4.75 a month per adult to enjoy Vitality rewards.
Choose your plan
You can get our Apple Watch offer with our qualifying health insurance and life insurance plans.
Health insurance
- Access to private hospitals for fast diagnosis and treatment
- Help with the costs of specialist treatment and drugs
- Choose where you are treated and by whom
Health insurance plans start from £38 a month.
Life insurance
- Buy a new home
- Start a family
- Get married
Minimum monthly premium of £45 for an individual plan or £60 for a joint plan applies, plus £4.75 per adult a month to enjoy Vitality rewards.
How it works
It’s all about earning points to get money off your Apple Watch payments – plus other benefits and rewards.
Sign up
Buy Vitality health or life insurance plan. Register to become a Vitality member once your plan starts
Get your Apple Watch
When you’re registered, apply for your chosen Apple Watch through Vitality2
Earn points every month
Connect your Apple Watch to Vitality and get moving to earn activity points.
Get money off
The more points you earn, the less you pay for your Apple Watch3
2 You can purchase your Apple Watch within our logged-in member website. We offer Apple Watch on a 36-month, 0% APR consumer credit agreement with etika. Subject to a satisfactory credit check. Apple Watch Series 9 RRP from £399. Apple Watch SE RRP from £219.
3 If you don’t stay active, you’ll pay up to £10 per month, depending on your choice of Apple Watch. Apple Watch terms and conditions apply.
Compare Apple Watches
Apple Watch Series 9
You pay: £39 to £169 upfront depending on your chosen device. Move more to pay less every month.
- Cellular connectivity
Send a text, make a call, and stream music without your iPhone nearby4. - Advanced health features
Keep an eye on your health with blood oxygen5, ECG6, sleep, and temperature tracking7. - A powerful fitness partner
Get deep insights into your workouts with the Workout app. - Innovative safety features
Keep safe with Fall Detection8 and Crash Detection. Plus, call for help with one tap. - Incredible durability
It’s crack resistant, IP6X-certified dust resistant9, and swimproof with 50 metres water resistance10. - Carbon-neutral
Now available in case and strap combinations that are carbon neutral11.
Apple Watch SE
You pay: £1 to £101 upfront depending on your chosen device. Move more to pay less every month.
- Cellular connectivity
Send a text, make a call, and stream music without your iPhone nearby4. - Health tracking features
Track your workouts and see your health in a new way. - Innovative safety features
Keep safe with Fall Detection8 and Crash Detection. Plus, alerts if you have any irregular heart rates6. - A powerful fitness partner
Get deep insights into your workouts with the Workout app. - Swimproof and stylish
Swim confidently with water resistance up to 50 metres10. - Carbon-neutral
Now available in case and strap combinations that are carbon neutral11.
4 Wireless service plan required for cellular service. Contact your service provider for more details. Connection may vary based on network availability. Check apple.com/watch/cellular for participating wireless carriers and eligibility. See support.apple.com/en-us/HT207578 for additional setup instructions.
5 The Blood Oxygen app is for wellness purposes only and not for medical use.
6 The ECG app is available on Apple Watch Series 4 and later (excluding Apple Watch SE) and can generate an ECG similar to a single-lead electrocardiogram. Intended for use by people 22 years old and over.
7 The temperature sensing feature is not intended for medical use.
8 Fall Detection updates are available on Apple Watch Series 4 and later with watchOS 8 and later.
9 Apple Watch Series 9 is rated IP6X dust resistant.
10 Apple Watch Series 9 and Apple Watch SE have a water resistance rating of 50 metres under ISO standard 22810:2010. This means that they may be used for shallow-water activities like swimming in a pool or ocean. Apple Watch SE and Apple Watch Series 9 should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth. Water resistance is not a permanent condition and can diminish over time. For additional information, see support.apple.com/HT205000.
11 Learn more at apple.com/2030.
Get 3 months of Apple Fitness+
When you get Apple Watch SE or Apple Watch Series 9, you’ll also get 3 months’ access to Apple Fitness+ - on Apple12.
Apple Fitness+ gives you:
- World-class workouts from the world’s best trainers
- Real-time metrics from Apple Watch synced to your iPhone, iPad and Apple TV
- Custom plans built for you.
12 Offer is only available to new subscribers of Apple Fitness+. See the full details at www.apple.com/uk/apple-fitness-plus/
Get active to pay less for your Apple Watch
Save on your Apple Watch repayments every month by getting active. The more you move, the less you pay.
Apple Watch Series 9
Earn 160 activity points in a month
We'll pay £10.00, you'll pay £0
Apple Watch SE
Earn 160 activity points in a month
We'll pay £6, you'll pay £0
Apple Watch Series 9
Earn 120 to 159 activity points in a month
We'll pay £7.50, you'll pay £2.50
Apple Watch SE
Earn 120 to 159 activity points in a month
We'll pay £4.50, you'll pay £1.50
Apple Watch Series 9
Earn 80 to 119 activity points in a month
We'll pay £5, you'll pay £5
Apple Watch SE
Earn 80 to 119 activity points in a month
We'll pay £3, you'll pay £3
Apple Watch Series 9
Earn 40 to 79 activity points in a month
We'll pay £2.50, you'll pay £7.50
Apple Watch SE
Earn 40 to 79 activity points in a month
We'll pay £1.50, you'll pay £4.50
Apple Watch Series 9
Earn 0 to 39 activity points in a month
We'll pay £0, you'll pay £10
Apple Watch SE
Earn 0 to 39 activity points in a month
We'll pay £0, you'll pay £6
See how many activity points you can earn just by counting your daily steps
40 activity points in a month
Walk 10,000 steps in a day twice a week
80 activity points in a month
Walk 10,000 steps in a day four times a week
120 activity points in a month
Walk 12,500 steps in a day four times a week
160 activity points in a month
Walk 12,500 steps in a day five times a week
More ways to get rewarded
Stay active to enjoy even more Vitality rewards. Qualifying plans, partner terms and conditions apply.
FAQs about Apple Watch
All you need to know