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Vitality

Active Rewards

Get active and earn regular treats

Here’s where to find out about the regular treats you can earn, just by getting active.

Read our tips on how to keep your healthy habits going, too.

Don’t forget, we give you discounts on a range of activity trackers so you can measure your daily fitness efforts to earn Vitality activity points and unlock Active Rewards if your plan is eligible.

Get a quote

All it takes is a few minutes to get a quote online.

Our Active Reward partners

  • Amazon Prime

    Get active to earn a 12 month Amazon Prime membership. Terms apply.
  • Apple Watch®

    Get active. Get Apple Watch. Available with qualifying health and life insurance plans. Terms apply.
  • Caffè Nero

    Get active to earn a weekly handcrafted drink. Terms apply.
  • ODEON and Vue

    Get active to earn a monthly cinema ticket. Terms apply.
  • Rakuten

    Get active to earn a weekly movie to watch at home.
  • Vitality American Express® Credit Card

    Get active to get American Express and Vitality benefits on the Card.
  • Waitrose & Partners

    Get active to earn up to 40% cashback on Good Health food if you have qualifying health and life insurance plans. 

Vitality Magazine

Get expert advice and inspiration from some of our partners

Phone icon Looking for health insurance?

Call us on 0800 779 955
Award-winning health insurance from £1.15 per day
Lines open:
Monday to Thursday 9am-6pm, Friday 9am-5pm, Saturday 10am-2pm
Sunday and bank holidays: Closed

Get a health quote
Phone icon Looking for life insurance?

Call us on 0808 149 4895
Award-winning cover and rewards from £1.10 per day*.
Lines open:
Monday to Thursday: 9am - 7pm, Friday 9am-5pm, Saturday 10am-2pm
Sunday and bank holidays: Closed

*Charged on a monthly basis.

Get a life quote Request a life callback