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Active Rewards

Get active and earn weekly treats

Here’s where to find out about the weekly treats you can earn, just by getting active.

Read our tips on how to keep your healthy habits going, too.

Don’t forget, we give you big discounts on a range of activity trackers so you can measure your daily fitness efforts to earn Vitality activity points and unlock Active Rewards.

Get a quote

All it takes is a few minutes to get a quote online.

Our Active Reward partners

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  • Close-up of coffee and feet

    Starbucks

    Get active and be rewarded with a handcrafted drink every week.
  • Eating popcorn

    Cineworld Vue

    Get active and enjoy a cinema ticket every week.
  • Apple Watch

    Apple Watch

    Pay from £69 upfront for Apple Watch Series 2 and you could pay nothing more if you stay active with Vitality.

Vitality Optimiser

By adding Vitality Optimiser to your Life insurance policy, you get access to even more discounts, savings and rewards.
Learn more

Vitality Magazine

Get expert advice and inspiration from some of our partners

Phone icon Looking for health insurance?

Call us on 0800 779 955
Award-winning health insurance from £1.10 per day
Lines open:
Monday to Thursday: 9am to 7.45pm
Friday: 9am to 5pm
Saturday: 9.30am to 2pm

Get a quote Request a callback
Phone icon Looking for life insurance?

Call us on 0808 250 8053
Award-winning cover and rewards from £1.10 per day*.
Lines open:
Monday to Friday 8am to 8pm
Saturday and Sunday: 9am to 5pm
*Charged on a monthly basis.

Get a quote Request a callback

Where to next?

  • Activity tracking

    Woman using activity tracker

    Big savings on range of devices. P&P applies.

  • Healthy eating

    Woman browsing vegetables

    Get delicious recipes and top healthy eating tips.

  • Travel

    suitcases beside swimming pool

    Save on flights, trains, hotels and spas.

  • How rewards work

    Relaxing on rocky beach

    Find out how to get the most from Vitality.