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Looking to get healthier or feel less stressed? Whatever your reason for making a change, we’ve got the benefits and rewards to help you on your way.

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5 Star Defaqto rated health insurance, with rewards for healthy living. From £1.45 a day.

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5 Star Defaqto rated life insurance, with rewards for healthy living. From £5 a month.

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How the Vitality Programme works

Looking to get healthier or feel less stressed? Whatever your reason for making a change, we’ve got the benefits and rewards to help you on your way.

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Active rewards

Enjoy a 30-day Deliveroo Plus Gold membership, on us

Choose a Deliveroo Plus Gold as your reward each month, and unlock free delivery on Deliveroo when you keep moving

Qualifying plans, minimum premiums, T&Cs apply

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Deliveroo bag with selection of food like salads and smoothies

Fuel good food

Sometimes you need things fast. Like a healthy lunch from your favourite salad bar or even some last-minute ingredients for dinner.

Luckily, Deliveroo is there to do just that, delivering everything from local bits to DIY essentials. Because helping you get more from your plan is always on our minds. So you can stay motivated to move more. Plus, enjoy some extra perks and savings along the way with Deliveroo Plus Gold membership.

What you can get:

Choose a 30-day Deliveroo Plus Gold membership, on us, when you keep moving in the Vitality UK app. That includes:

Free delivery - when you spend £10 at restaurants or £15 at shops
10% credit back - earn 10% credit back on eligible delivery orders above £30
Discounted charges - lower service fees on every order
Exclusive offers and rewards - exclusive offers at a range of stores and restaurants. Alternatively, you get £8 off your next order, when you order three times at the same place within 30 days
On-time Promise - claim £5 back as credit if your order arrives later than expected

Membership subject to Deliveroo's terms and conditions.

How do I get the Deliveroo Plus Gold reward?

It's easy. Get started in a few simple steps.

Join Vitality

Buy a qualifying health plan or life insurance plan with Vitality Plus benefits

Download the Vitality UK app

It only takes a few minutes to get set up

Get moving

Earn 12 activity points a week through everyday steps, gym visits and workouts. Log in to the Vitality UK app regularly to make sure your points are synced

Play weekly

Log into our app every week and use your Weekly Play to find and collect at least four Stanleys a month

Choose Deliveroo Plus Gold

Find at least four Stanleys in a month to be able to choose the Deliveroo Plus Gold reward from the last Monday of the month

Time to choose your insurance plan

Select one of our qualifying insurance plans to be eligible for the Deliveroo Plus Gold reward

Health insurance

Get fast access to private healthcare with our award-winning health cover. From as little as £1.45 a day ¹.

To enjoy the Deliveroo Plus Gold reward, you'll need:

Personal health insurance
Business health insurance
Corporate health insurance or trust schemes with Vitality Plus benefits

Life insurance

Protect yourself and your loved ones with our award-winning life cover. From as little as £5 a month.

To enjoy the Deliveroo Plus Gold reward, you'll need a life insurance plan with Optimiser.

Optimiser rewards healthy habits with lower premium increases and gives you access to our full range of rewards and discounts, including Deliveroo Plus Gold. You'll also need:

A minimum monthly premium of £45 for Single life plans, or £60 for Joint life plans
To pay a monthly fee of £5.50 per adult

¹Price is based on 35-year-old living in Peterborough, plan starting on 01.04.2025, with Consultant Select hospital option. Full Medical Underwriting, plan excess of £250, and £500 Out-patient benefit. Includes Insurance Premium Tax

Grass with icons of coffee, cinema and food

Active rewards

Get more for your healthy habits

Take your health to the next level with a wider range of rewards to choose from - all for staying healthy.

You're able to play for monthly rewards, like the Deliveroo Plus Gold reward, when you track your everyday steps, workouts and gym visits and earn activity points each week. Other rewards include cinema tickets, meals on us and more.

But that's not all, you could also:

Save over £2,000 every year² - enjoy great savings from top brands and earn brilliant rewards for your healthy habits
Choose from more top brands than ever - explore new rewards that motivate you to keep moving including a range of new brands
Live a healthier, longer life - up to five years longer actually, when you keep it up³

Deliveroo Plus Gold FAQs

Your rewards will be subject to the following restrictions:

You'll only get one voucher per eligible member, per calendar month
Once you've redeemed the voucher you'll have access to Deliveroo Plus Gold for 30 days. After 30 days, the Deliveroo Plus Gold membership will end
You cannot re-sell or re-gift the voucher to anybody else
You'll need to create an account with Deliveroo or be an existing customer to use this reward
The voucher will also be subject to Deliveroo's own terms and conditions

You'll be able to choose your monthly rewards from the last Monday of the month in the Vitality UK app. You must choose your reward by Sunday of the same week.

You'll be able to redeem your voucher for the 30 days following the voucher being selected. Once you have redeemed it within the Deliveroo app, you will have access to the Deliveroo Plus Gold membership for 30 days.

The Deliveroo Benefit is open to all Eligible Members who comply with these terms and conditions. You must be a Vitality Plus member to qualify for this benefit, and must meet all qualifying criteria below.
For the purpose of these terms and conditions the following definitions apply;

Active means that a Vitality Plan has no unpaid premiums, has not lapsed and has not been cancelled by the Eligible Member or by Vitality;
Activity Points means activity-based points that have been awarded to an Eligible Member through the Vitality Programme for participating in physical activity as recognised by Vitality;
Completion Criteria means the criteria set out in clause 4 to be completed by the Eligible Members to receive a Voucher;
Deliveroo Benefit has the meaning given to it in clause 4 below;
Deliveroo means Roofoods Ltd company with a registration number 08167130 and registered address at the River Building, Level 1 Cannon Bridge House, 1 Cousin Lane, EC4R 3TE, London, United Kingdom;
Deliveroo Plus Gold means a membership subscription with Deliveroo which offers its members; free delivery on orders over £10.00 at restaurants and £15.00 at shops, 10% credit back when they spend £30.00 on orders at restaurants;£5.00 credit back for orders delivered over 15 minutes late; and discounted service fees (subject to Deliveroo’s terms and conditions).
Eligible Member(s) means anyone 18 years old and over with an Active Vitality Plan who:

is a resident of United Kingdom or a British Crown Dependency;
is registered on the Member Zone
has completed their Health Profile; and
has met the Completion Criteria;

Health Profile means the feature within the Vitality UK App which shows Vitality members a clear picture of their current health with tips on how to improve it, following Vitality members completing an online health questionnaire in their current Plan Year;
Member Zone means the online portal available to members of Vitality (via personalised login) which allows them to review their Vitality Plan terms and other information relevant to their Vitality Plan;
Plan Year means normally, the initial twelve month period beginning on the start date of a member’s Vitality Plan and ending on the first anniversary of that start date and each subsequent twelve month period thereafter. Where there is a change in planholder or in some other circumstances, the start and end of the Plan Year may change despite a person remaining covered under a Vitality Plan at all times, giving a period of greater or less than twelve months accordingly. However, a Plan Year will always commence from the commencement date as shown on any plan documentation of a Vitality Plan which a person is covered under;
Play or Play(ed) means a game in the Vitality UK App available for Eligible Members who have achieved a Qualifying Week. Eligible Members who have achieved a Qualifying Week will be able to Play in the subsequent week to find up to four (4) ‘Stanleys’ to give them a chance to unlock Rewards via the Reward Mall, which is capped at three (3) Rewards per calendar month.
Rewards means the monthly Vitality partner rewards available for selection by Eligible Members who have Played including, but not limited to, the Voucher;
Reward Mall means the screen within the Vitality UK App where Eligible Members who have Played can select their Rewards from, available for one (1) week from the last Monday of each calendar month;
Vitality means Vitality Corporate Services Limited (registered number 05933141) of 3 More London Riverside, London, SE1 2AQ trading as VitalityHealth and VitalityLife;
VitalityHealth Plan means a private medical insurance plan or healthcare trust administered and arranged by Vitality. This includes the following plans only;

a personal healthcare plan;
a business healthcare plan;
a corporate healthcare plan with Vitality Plus; or
corporate healthcare trust with Vitality Plus;

but excluding any 'Vitality at Work' or 'Vitality Health Lite' products

VitalityLife Plan means a non-investment long term insurance contract or trust scheme administered and arranged by Vitality with Vitality Plus;
Vitality Plan means a VitalityLife Plan and/or a VitalityHealth Plan;
Vitality Plus means the benefit called “Vitality Plus” which is included on all personal and business VitalityHealth Plans and can be added to corporate VitalityHealth Plans and VitalityLife Plans for an additional fee;
Vitality Programme means the benefits programme administered by Vitality pursuant to which members are offered a range of wellness and lifestyle related Rewards;
Vitality UK App means the Vitality member app which is available on the ‘App Store’ for Apple devices or ‘Google Play’ for Android devices and allows Vitality members to manage their Vitality Plan and engage with the Vitality Programme;
Voucher means the unique code made available to Eligible Members who comply with these Terms and Conditions, providing them with 30 days of free Deliveroo Plus Gold;
Voucher Wallet means the e-wallet within the Vitality UK App where an Eligible Member can store their Vouchers and Rewards once selected;

Eligible Members must earn 12 Activity Points in a calendar week, being 12:00am Monday to 11:59pm Sunday ( a ”Qualifying Week”), to enable them to Play from the Monday immediately following a Qualifying Week.
The Deliveroo Benefit will only be available to Eligible Members with Vitality Plus and is only available via the Play function. Provided that an Eligible Member has achieved at least one Qualifying Week in a calendar month and has Played for the relevant Qualifying Week, Eligible Members may unlock a Voucher as follows;

From the last Monday of each calendar month, Eligible Members who have found at least four (4) ‘Stanleys’ via the Play function in that month will be able to select their Reward(s) for up to seven (7) days within the Reward Mall. The Reward Mall will open on the last Monday of each calendar month and will be open until 11:59pm on the following Sunday. If a Reward(s) is not selected from the Reward Mall during this period, Members will no longer be able to select any Rewards they have unlocked. One (1) Voucher in each calendar month may be selected;
If an Eligible Member selects the Voucher within their Reward Mall, this will be stored in the Voucher Wallet immediately and will be redeemable with Deliveroo for 30 days following the Voucher being selected. Upon expiry of the Voucher at the end of the 30 days, it will no longer be available for use.

(the “Deliveroo Benefit”).

The Voucher(s) are subject to the following conditions:

The Voucher may only be used towards redeeming a Deliveroo Plus Gold membership.
Only one Voucher may be made available per Eligible Members per calendar month.
Once a Voucher has been redeemed, the Eligible Member will be entitled to 30 days of Deliveroo Plus Gold. After the 30 days from redeeming the Voucher, access to the Deliveroo Plus Gold membership will end. Eligible Members will not be charged a fee whilst redeeming the Voucher.
The Vouchers will be subject to Deliveroo’s own terms and conditions, which Vitality will ensure Eligible Members will be notified of.
Subject to clause 11 the Vouchers are non-exchangeable, non-transferable, and cannot be redeemed for cash.
The Vouchers are for an Eligible Member’s personal use and may not be (or attempted to be) re-sold or re-gifted to any other individual.

Vitality is not responsible for any actions, representations, omissions, or defaults by Deliveroo in relation to the Vouchers.
Vitality reserves the right to amend these terms and conditions (including extending or withdrawing the Deliveroo Benefit) on the provision of written notice or via Vitality’s website (vitality.co.uk).
Vitality is not responsible in the event that an Eligible Member is unable to earn Activity Points or is otherwise unable to take up this Deliveroo Benefit, for any reason that is outside of Vitality’s control.
Vitality will not be liable for any lost Voucher(s), including but not limited to, any technical fault, malfunction, hardware or software failure or network or server failure of any kind.
Any decisions made by Vitality over eligibility or otherwise in relation to this Deliveroo Benefit are final and will not be open to dispute. Such decisions are made at Vitality’s sole discretion and no correspondence will be entered into.
Vitality reserves the right to substitute any of the Vouchers or the Deliveroo Benefit with other voucher(s) or benefits of a similar value.
Vitality reserves the right to refuse to award the Vouchers to anyone in breach of these terms and conditions.
All personal data of Eligible Members will be held and used by Vitality for the purpose of promoting this Deliveroo Benefit in accordance with Vitality’s privacy notice (which can be found on https://www.vitality.co.uk/privacy/) and data protection legislation.
Vitality is the party legally responsible for this Deliveroo Benefit as the promoter.
Where there is any inconsistency between these terms and conditions and the terms and conditions covering the Play function, the Play terms and conditions shall prevail.
These terms and conditions are governed by English law and by taking part in the Deliveroo Benefit, Eligible Members submit to the exclusive jurisdiction of English and Welsh courts and tribunals with regard to any dispute or claim arising under these terms and conditions.

VPTD3399659WF 05/25

There's other rewards for you to enjoy

itsu

Get active to pick a weekly discount. For eligible members keep moving to choose a monthly meal

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Keep moving to choose a monthly meal, on us. Available with qualifying plans

Gymshark

Exclusive savings on all online products

Expedia

Get up to 20% off up to four hotel bookings each year

See all rewards

Details correct as of June 2025.

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Enjoy a 30-day Deliveroo Plus Gold membership, on us

Fuel good food

What you can get:

How do I get the Deliveroo Plus Gold reward?

It's easy. Get started in a few simple steps.

Join Vitality

Download the Vitality UK app

Get moving

Play weekly

Choose Deliveroo Plus Gold

Already a Vitality member and looking for some help?

Time to choose your insurance plan

Select one of our qualifying insurance plans to be eligible for the Deliveroo Plus Gold reward

Health insurance

Life insurance

Get more for your healthy habits

Deliveroo Plus Gold FAQs

Are there any restrictions to the Deliveroo Plus Gold reward?

How long is my reward valid for?

What are the terms and conditions?

There's other rewards for you to enjoy

itsu

Carluccio's

Gymshark

Expedia

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