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Enjoy on-demand movie rentals with Rakuten TV 

✓ Buy a Vitality insurance plan
✓ Get active to earn Vitality points
✓ Get rewarded with on-demand movie rentals each week

Qualifying plans and terms and conditions apply.

Rakuten TV is no longer a benefit of Vitality car insurance. Existing car members will receive their last Rakuten TV code on 14 April 2022 (for 32 Good Driving points earned 4-10 April).

Get active to earn weekly rewards from Rakuten TV

Rakuten TV is your cinema at home, with a huge selection of on-demand movie rentals to enjoy. This weekly reward includes any on-demand movie rental, except selected Early Home Release movies. You can enjoy this Rakuten TV weekly reward when you buy a qualifying Vitality product:

  • Health insurance – if you want fast access to private healthcare for you or your family
  • Life insurance – if you want to protect your family if you fall ill or when you die. You can sign up to the Rakuten TV weekly reward when your premium is £45 a month or more. You also need to add on an Optimiser for an extra £4.75 a month

So if you’re looking to live a healthier life, why not get rewarded for your efforts?

How does the Rakuten TV weekly reward work?

  • Buy a Vitality product

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    Choose a qualifying health insurance or life insurance plan. 

  • Sign up to the Rakuten TV

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    Once you’re a Vitality member, register for Member Zone to sign up to Rakuten TV.

  • Get active

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    Link your device to Vitality to earn the required Vitality points. Then get active to earn on-demand movie rentals.

Where can I watch Rakuten TV?

Rakuten TV is available on all connected devices, so you can enjoy your movie of choice, on the screen you want:

  • Smart TVs, including Hisense, LG, Panasonic, Philips, Samsung, Sony
  • EE TV
  • Freesat
  • Xbox One
  • iOS and Android on smartphones and tablets
  • PC and Mac.
Image of Rakuten TV on screen

Rakuten TV FAQs

You’ll qualify for a Rakuten TV weekly reward if you are an adult member and you have one of the following plans:

Health insurance
Any private health insurance plan.

Business health insurance
Any small business health insurance plan.

Any corporate health insurance plan or trust scheme administered by Vitality, with Vitality Plus benefits.

Workplace wellbeing
Any Vitality at Work Enterprise plan.

Life insurance
Any life insurance plan with Vitality Plus benefits. To get Vitality Plus, you'll need to:

  • Pay at least £45 a month for an individual plan or £60 a month for a joint plan, and
  • Add Optimiser onto your life insurance plan for an extra £4.75 a month.
If you have a qualifying plan, you can earn one movie voucher per week.
1. You can earn the following Rakuten TV weekly rewards:

If you have a qualifying health insurance or life insurance plan
If you achieve 12 Vitality points for getting active, you can get rewarded with one on-demand movie rental voucher per family each week.

2. You will need to complete your Health Review in Member Zone before you can sign up to Rakuten TV.

3. You’ll need to sign up for the Rakuten TV reward on Member Zone, to be rewarded with a movie to enjoy each week. You cannot redeem this Vitality reward directly through Rakuten TV.

4. Use the email registered with Vitality to create your Rakuten TV account. You will need the Rakuten TV account linked to Vitality to redeem your voucher. 

5. If you've earned a Rakuten TV on demand movie rental voucher, your code will appear in the Vitality Member app on Thursday in the following week. If you're not yet using the app, we'll email your code to you.

6. Your movie rental voucher will be valid for seven (7) days. The expiry date is on your voucher.

7. Once you’ve redeemed your voucher, you’ll have 48 hours to watch your movie rental.

8. Only you can use your Rakuten TV movie rental voucher. We will consider any code transfer to be fraud. We may decline to reward you with any further Rakuten TV voucher codes as a result of any fraud.

9. If you’ve already got a Rakuten TV account, you can use your existing login details. Make sure you log into your Rakuten TV account with the same email address that you have linked to the Vitality Member app. If you’re new to Rakuten TV, you’ll need to create a new account.

10. Rakuten TV will share details of any voucher codes you have redeemed with Vitality. This will not include information on which films you watch.
From April 2022 existing car insurance members no longer get the Rakuten TV benefit reward with a Vitality car insurance plan.

More Vitality rewards

Sharing the benefits of healthy living