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Vitality fitness partner

Up to 36% off a range of Fitbit devices

Get a discounted Fitbit when you buy any health insurance or life insurance plan. A £6 delivery charge will apply. 

Get a health quote Get a life quote

Get fit with a Fitbit

Fitness fanatic? Just beginning your fitness journey? No matter where you're at, an activity tracker can help you track your progress.

To help our members keep active, we’ve partnered with Fitbit, offering you up to 36% off selected devices.

Get a health quote Get a life quote

How can I get a Fitbit deal with Vitality?

  • Step 1: Join Vitality

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    Buy any health insurance or life insurance plan.

  • Step 2: Go to Member Zone

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    Once you’re a member, go to Vitality’s Member Zone and complete a Health Review. This will unlock your partner discounts and rewards. Generate your Fitbit discount code, and go to the online Fitbit store.

  • Step 3: Earn rewards

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    Link your Fitbit watch to Vitality, and you could earn Active Rewards. Like a weekly coffee, cinema tickets, and more.

36% off

Image of  Fitbit Area Air scale
A smart scale designed for your health and fitness goals.
  • Displays and tracks your weight 
  • See charts in the Fitbit App 
  • Syncs wirelessly
  • Works with multiple users 
  • Easy smartphone setup with Bluetooth.

30% off

Fitbit Charge 6
Boost your routine with the latest Charge fitness tracker, now with Fitbit's most accurate heart rate tracker.
Fitbit Charge 4 and Charge 4 SE
Make moves to improve yourself with Fitbit Charge 4SE.
  • Built-in GPS 
  • Personalised heart rate zones 
  • Workout intensity mapping 
  • Sleep quality analysis 
  • Spotify control
  • Up to seven day battery life.
Fitbit Inspire 2

This easy-to-use fitness tracker offers personalised guidance, exclusive insights and sleep tools to help you get healthier. 
The health & fitness tracker that helps you do what you love and feel your best. All you have to do is wear it.
Fitbit Ace 3

Made for kids 6+, and swim proof, the Fitbit Ace 3 activity tracker makes healthy habits more fun.
Fibit Luxe

Boost your mind, body and health with Fitbit Luxe. A fashion-forward fitness and wellness wristband that tracks the essentials.

25% off

Fitbit Versa 2
Elevate your day with the Fitbit Versa 2. It includes Amazon Alexa Built-in, new sleep tools, fitness features, apps and more.
Fitbit Versa 3
The motivational health and fitness smartwatch with built-in GPS and music experiences to keep you moving.
Fitbit Versa 4
Get better results from your workout routine with a thin, lightweight fitness smartwatch.
Fitbit Sense 2
Learn to manage stress and sleep better with Fitbit's most advanced health and fitness smartwatch.

10% off

Run your day, improve your health and fitness. The best of Google's helpfulness meets Fitbit on this smartwatch built just for Android.

Looking for health insurance?

Call us on 0808 273 2371

Award-winning health insurance from as little as £1.45 a day*

Lines open:
Monday to Thursday 9am-8pm, Friday 9am-6pm, Saturday 10am-2pm.
Sunday and bank holidays: Closed.

Get a health quote
*Price is based on a 35-year-old living in Peterborough, plan starting 01.02.2024, with Consultant Select hospital option, Full Medical Underwriting, plan excess of £250, and £500 Out-patient benefit. Includes Insurance Premium Tax

Looking for life insurance?

Call us on 0808 159 2053

Award-winning life cover and rewards from £5 a month**.

Lines open:
Monday to Thursday: 9am-8pm, Friday 9am-6pm, Saturday 10am-2pm.
Sunday and bank holidays: Closed.

Get a life quote
**Charged on a monthly basis

Fitbit deal FAQs

You can buy one discounted Fitbit device per plan year if you’re 18 years or over and a Vitality member.
No, the discount can only be used to buy a device for your own personal use.
Yes, a £6 delivery charge will apply. This will be included in the cost when you check out.
Yes. Terms and conditions are available in Member Zone once you are a Vitality member.

More activity tracker partners

  1. Our partners
  • Apple Watch®

    Get active. Get rewarded with Apple Watch. Available with qualifying health and life insurance plans.
  • Garmin

    Get up to 40% off a range of devices. P&P applies. 
  • Polar

    Get up to 40% off a range of devices. P&P applies.
  • Withings

    Get up to 40% off Withings hybrid smart watches and smart scales. P&P applies.